Opererer du på B2B-markedet? Fungerer din e-handelsstrategi som den skal, og får du de ønskede resultater? Eller fungerer det uden problemer?
I dette webinar kan du lære mere om:
- Hvor B2B og B2C e-handelsstrategier overlapper hinanden og hvordan de to kan tage inspiration fra hinanden
- De problemer der kommer ved 'business as usual', og hvordan man navigerer dem
- Opskrifterne til e-handelssucces, herunder de bedste taktikker, der skal tages i brug, og de fejl der skal undgås
- De områder, som B2B-virksomheder bør fokusere på for at forbedre deres e-handelsperformance
Webinaret er på engelsk.
Se webinaret om B2B e-commerce:
Om talerne:
James Baker
Senior Digital Customer Experience Lead at Columbus
With deep experience across high street retail, D2C and B2B space, James specialises in providing senior level product ownership. He leads agile digital teams that deliver improved ROI, acquisition and retention through innovative product thinking and a drive to improve CX across the omnichannel mix.
Nazanin Ramezani
Senior Product Evangelist at Episerver
Naz is an experienced strategist who has spent her career driving smart growth for customers by helping them navigate the digital landscape. She specialises in growing the digital maturity of B2B companies and is in charge of the global expansion and adoption of Episerver B2B Commerce.
Thamar Nazir
Digital Transformation Manager at Columbus
Our data and analytics specialist Thamar is experienced in helping companies digitally transform. He works mainly in the e-commerce landscape, with extensive solutions knowledge of CRM, CMS, PIM and the full Microsoft stack in particular.