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Improving business efficiency through complete end to end visibility with Microsoft Dynamics 365


Maximising resources and profitability with connected systems

Ainscough are a crane hire business with over 30 depots that cover the length and breadth of the UK. With over 400 cranes in their fleet, they needed a solution that could optimise their processes, maximise usage of their cranes and ultimately boost their bottom line.

To meet these goals, Ainscough have implemented the following connected solutions:

  • Microsoft Dynamics 365 Finance and Operations
  • Microsoft Dynamics 365 Customer Engagement
  • Microsoft PowerBI
  • Columbus DynaRent

Key benefits

  • Complete visibility from sales to finance, maintenance to resourcing
  • Plan resources more efficiently thanks to real-time data and dashboards
  • Maximised labour and asset usage
  • Monitor pricing, margins and profitability more accurately
  • End-to-end visibility of the customer journey, on any device
  • Increased conversions from opportunities to sales
  • Proactive and efficient maintenance

Discover more about our rental and leasing solutions here


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