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BROCHURE

The importance of putting value first during a transformation project

The importance of a ‘value first’ mentality during a digital transformation project

Successful value management contributes to the overall success of your transformation project. It helps your business, especially your key stakeholders, understand the reasons behind the transformation and what's required for it to go ahead.

Our Value First Guide provides a comprehensive overview of our unique Value First framework and approach. Containing advice from Columbus Strategy and Growth experts, this guide highlights the key steps to create a robust digital strategy and ensure maximum value can be achieved from a digital transformation project.

In our guide, we explain the five steps of our framework in more depth:

  1. Lead a business value creation culture
  2. Envision and identify a strategy
  3. Plan and engage
  4. Transform and measure
  5. Identify opportunities for further improvement and optimise

Read the guide below and learn more about our approach to digital transformation.

Download the guide

Interested in seeing the Value First approach in action?

We recently supported Watson-Marlow Fluid Technology Solutions (WMFTS) with a new CRM implementation project, which was successfully deployed to 39 sales companies and three supply sites.

Before diving headfirst into the CRM project, WMFTS recognised the need to gain a deeper understanding of its needs and challenges. As a result, they decided to initiate a three-month Explore project with Columbus that would lay the groundwork for the subsequent main project, ensuring a solid foundation for successful implementation.

Read the case study below to discover the full story.

Watson-Marlow Explore project

 

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