Curious to learn what's behind Swecon's e-commerce success?

Together with Optimizely and our senior industry experts, we are hosting an insightful breakfast event with knowledge-sharing and an exclusive opportunity to explore Swecon's e-commerce experiences. Have a croissant, enjoy and learn 'on the go'.

CUSTOMER INSIGHTS (08.15 - 09.00)
Sandra Henkel, Product Owner E-Commerce @ Swecon

A special 'behind the scenes' format with Sandra Henkel from Swecon, a Swedish dealer in machinery for the construction and civil engineering industry, that has undergone several e-commerce changes throughout the years.

Discover first-hand:

🚀 How Swecon utilized innovative technologies to take their online presence and connectivity to the next level (customer portal & e-com website).

📈 Insights into the key milestones and e-commerce challenges Swecon faced.

💡Exclusive tips and tricks to optimize your digital strategy based on Swecon's learnings.

B2B TRENDS (09.00 - 09.30)
Joakim Lööv, Principal Advisor @ Columbus, & Ludvig Bergander, Strategic Account Advisor @ Columbus

A state of B2B Commerce in the Nordics session, outlining the latest trends and how the most successful B2B players execute online.

Discover first-hand:

 🏆 Based on latest B2B reports: What differs leaders from the rest?

💻 What in Swecon’s story confirms or challenges common beliefs about how B2B players build success in digital channels?

📊 How to get started or start flying: Planning and execution for long-term customer value and satisfaction.

ADDITIONAL INFORMATION, RSVP AND LOCATION
We'll start at 07.45 with breakfast at our Gothenburg office located at Nordstadstorget 3. RSVP before May 21 to secure your spot.

How to get there:

Don't miss this opportunity to network with industry leaders and gain actionable insights over a delicious breakfast spread. ☕🥐

We look forward to meeting you!